This is a question every manager will need to answer with their artists: Should they sign to a major, stay indie, or do something in between? Out of the 40 songs currently at the top of the Billboard Hot 100 chart, 36 are on major labels – AWAL’s Lauv and three country records are...

It’s amazing how two countries could be torn a part by politics and religion, yet brought together through entertainment. That’s exactly what the Coke Studio series (yes, like the drink Coca Cola) has done – It’s filmed in Pakistan, yet watched passionately across India. Since the beginning of managing Jahan and Yasmine of Krewella,...

There’s always another deal with its glassy, polished appearance trying to attracting your attention… Will it be great or is it testing your shiny object syndrome? There’s a difference between closing a deal and doing the work. It’s usually fun to close deals, but it’s not always fun to do the work. Almost all projects...

The too often overlooked rule #1 of music marketing is to engage the fans. Superserve them! One of the best ways is to include them directly in your official content. Imagine being a Lauren Duski (3B artist) fan and seeing yourself on CMT on TV in your living room or being in the top featured...

I watched Gary Vaynerchuk on Larry King while I worked out this morning. When Larry asks how one becomes self aware, Gary responds, “I don’t know…” It’s a difficult predicament when attempting to grow as a leader – How do you get the feedback you need to know who you are and how you can...

I recognize the origination of Labor Day in many ways has nothing to do with race in America. And in other ways, it has everything to do with it. Almost one year ago, I was at a WeTransfer event hosted by its remarkable co-founder Damian Bradfield and the board director who convinced the Dutch...

This song does not fit.

When it comes to your values, it’s a lot easier to be 100% in them, then it is to be 98%. When faced with a situation that tests your values, if you tell yourself you’re just going to do it “this way” once, you are giving your identity permission to be comfortable doing it...

Over the last five years, there have been several content promoter channels which have grown rabid audiences into the millions on YouTube, instagram, or musical.ly. Some of my favorites are Lyrical Lemonade, MrSuicideSheep, Trap Nation, Monstercat, and Flighthouse. With their large audiences, these companies can usually gross at least a couple million dollars a year...

The way the US government views the the definition differs from the way the music industry has evolved to view and make deals in regard to the writing splits of songs. The government views the composition as the lyrics and melody. Therefore, producers up until a few years ago were often not included as...